What is Design Thinking

An introduction to design thinking: a way of framing and solving problems that starts from the people affected rather than from the solution someone already had in mind. It alternates expanding and narrowing — research, then focus; ideas, then choice — and it is used on services, processes and policies as often as on products.

The video covers what the method is, what it is for and where it fits. It is the starting point before the Double Diamond model and the four stages, and before deciding whether the Design Thinking Method Foundation certification is relevant to your work.